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(originally published )



Text layout:

  • Font: Lato Regular, 17px. Where styles other than Regular are used (Italic, Bold Italic, etc.), use the actual style font from the full font menu, not the simple font style option buttons labeled "B" and "I" in the Text Settings palette, since those don't look as good.

  • Theme: Paragraph 1

  • Character spacing: 0.0 (default; I first liked 0.01 to open up the text a little, but I came to prefer 0.0)

  • Line spacing: custom default of 1.2 (tighter than automatic of 1.25)

  • Heading text: Heading 6, which is Lato Heavy, 18px

  • Paragraph spacing: I originally used 9px to make the text tighter, but now I use 17px by just entering two Return characters at the end of each paragraph.

  • Space between a paragraph and a heading below it: I originally used 12px when I was using 9px between paragraphs, but now I use 17px by just entering two Return characters at the end of the paragraph, as with the spacing between paragraphs.

  • Space between a heading and the paragraph below it: 11px rather than the default of 17px, because that places the heading visually too far from the paragraph below it.  I found that heading spacing looks better when they're subtly but noticeably closer to the paragraph that they head.

Small Heading, Lato Heavy, 18 px

Spacing between elements, and other specs:

X axis is an element's left edge

Y axis is an element's upper edge

Width and height of elements, and their distances from each other, are calculated by adding and subtracting the pixel numbers below to make them all fit with visually pleasing white space between each other.  For instance, to determine where to place an element's upper edge below the lower edge of the element above it, first calculate the location of the upper element's lower edge: click on the element to get the tall toolbar to display the element's Size and Position figures, then add its Y-axis figure to its height; add the appropriate number of pixels to this figure, and that's the Y-axis for the lower element.

Article title:

  Page Title (Lato Heavy, 28px, not bold, centered; spacing: 1.2)

  Y axis: 363

"Originally published" date:

  Paragraph 2 (Lato Light, 16px, centered)

  Y axis: one line title: 408; two line title: 442

First image:

  Y axis (20px below date): one line title: 439; two line title: 473

First block of text below first image:

  Y axis: 35px below image

Text block dimensions:

  Main (full width) text block:

  X axis: 38px

  Width, full: 904px (varies if text block is alongside an image)

  Right text margin: 942 (38px plus 904px)

Distance between bottom of a text block, and image below it: 20px

Distance between image and its caption: 8px (9px looks too far)

Distance between image caption, or captionless image, and text block below it: 25px

Distance between image and text block to its right or left: 35px

Distance between two text blocks, to simulate a blank line between them, when font size is 17px and line spacing is 1.2: 16px.  Or, just leave a blank line at the bottom of the upper block of text, and align the top edge of the lower block of text with the lower edge of the upper block of text.

Distance between two text blocks when faking text wrap around images: 1px, which is achieved by just lining up the upper edge of the lower text block with the lower edge of the upper text block.

Width of video frames: 620 pixels (this will produce a height of 362 pixels) looks good on my Macbook

Links within an article should always open in a new tab or window, so they don't cause the user to exit from the article

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